the most important aspect in marketing is testing
question: how are you going about attracting new users?what promotional activities can you adopt? sampling.
the app desigh ,the user interface is also important because it nust have a huge difference to a startup business
there is no point in launch something that you're not going to have customers for
just be prepared to deal with a bunch of competitors cropping up from the market
confused about how are you going to compete with them and stop your market share from splintering? be clever ,be creative .
push with PR ,promote your brand by increasing the coverage from social media,like W Q D Q